MGM Resorts is suing a casino that is online trademark infringement and cybersquatting.
MGM Resorts gets litigious over a rogue online gambling company having its name, but history shows big casino brands have a tough time collecting damages in these cases.
A lawsuit filed in United States District Court for the District of Nevada on Thursday accuses the unnamed operator of LiveMGM.com of incorporating the business’s trademarks, including its famous lion logo design, for the purpose of ‘impersonating MGM and exchanging off of the fame that is substantial and consumer recognition’ of the MGM title.
LiveMGM.com, a language that is chinese, is accused of pretending to be the real MGM in an effort to ‘lure gamblers to gamble at its illicit internet site,’ in accordance with the filing.
The casino giant is searching for relief that is injunctive the operator, also transfer of the domain name, plus compensatory and punitive damages, and attorneys’ fees and expenses.
The filing notes that LiveMGM.com’s homepage also contains a copyright that is false at the bottom of the house page, saying ‘Copyright MGM Resorts International.’
Damages Difficult to Retrieve
Casino giants like MGM are periodically needed to defend their intellectual home rights aggressively against unscrupulous gambling sites. In 2015, Sheldon Adelson’s Las vegas, nevada Sands Corp won a similar lawsuit against 35 Chinese online gambling websites Continue reading “MGM Sues Online Casino Over Trademark Infringement and ‘Identity Theft’”